IGNOU applied MBA marketing technique on BCA students. How and why? IGNOU increased exam fee per paper by 15%. So what is marketing trick?
Did you remember, IGNOU announced 15% fee discount, if you opt-in for eBooks instead of print. Now it increased 15% per subject that means 150/ -each subject. Earlier it used to be 120/-
Given discount from right hand and taking same from left hand. WoW! MBA trick. Any way nothing we can do otehr than paying.